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The Indian industrial conglomerate Tata Group has launched a new low-cost water purifier, aimed at lower-income households in rural areas, reports BBC online Monday.

The Tata ‘Swach’ purifier is less than one metre tall, and does not need running water or electricity to work. Lack of clean water affects almost one billion people globally.

The new water device will cost under 1.000 rupees (107-108 DKR), according to one Indian report. But in 2007-08, daily pay in rural areas can range from about 45 rupees for herd-keeping, to about 110 rupees for well digging.

The Swach uses ash from rice milling to filter out bacteria, and also uses tiny silver particles to kill harmful germs that can lead to diseases like diarrhoea (diarre), cholera and typhoid (tyfus).